Who we are

Our History/What we believe:

Founded in 2013, Prairie Sky Strategy serves individuals, small and medium-sized organizations, not for profits and large international firms to help achieve their next level of growth in western Canada. 

We specialize in local insights and strategy, government relations, public affairs, communications, and business development.

Our name represents the wide-open, endless opportunities and optimism we believe is western Canada and beyond.

Our team is known for their get it done, common sense “prairie folk” attitude while being hyper-focused on getting you results.

Our focus is being the bridge to your sustainable growth.

 As a company we value:
 
  •     Integrity
  •     Win-Win Relationships
  •     Respectful Work Environments
  •     Innovation
  •     ‘Work Hard, Enjoy Life and Have Fun’ Philosophy
  •     Teamwork

Our Team:

We are a team of local professionals providing responsive and personalized services – meaning you get access to a local and experienced advisor.

We also don’t need to fly someone into a local area to gather local insights. We grew up here, have families here and built successful careers and networks here.

All of which saves your organization time, and leads to better results.

Prairie Sky’s growing team includes individuals with a complementary range of backgrounds and skillsets that have worked in the highest levels of government and business across western Canada and Ottawa.

Jeff
Sterzuk

President

Jeff brings 30 years of experience in the private, nonprofit and public sectors in Saskatchewan, BC and Alberta. Prior to starting Prairie Sky in 2013, Jeff spent five years as Chief Operating Officer at Impact Society and 15 years in the financial services sector with Investors Group and RBC Dominion Securities.

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Experience:

  • Energy
  • Transportation
  • Infrastructure
  • Health Care
  • Financial Services
  • Real Estate

Tara
Bingham

Vice-President

Tara brings almost 30 years of political, government relations and public affairs experience with a focus on public policy advocacy, stakeholder outreach and brand reputation management.

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Experience:

  • Renewable Energy
  • Power and Utilities
  • Clean Technology
  • Carbon Markets
  • Environment and Climate Policy

Kevin
Doherty

VICE-PRESIDENT

Kevin has vast experience in the private, public and not for profit sectors over the past 30 years.  Kevin joined Prairie Sky Strategy in March of 2018 and enjoys working with a variety of clients.  Prior to that, Kevin served as an MLA for Regina Northeast and served in Cabinet in several different capacities including Finance, Advanced Education, Parks, Culture and Sport and as Minister Responsible for SaskTel.

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Experience:

  • Finance
  • Government
  • Non-Profit Sector
  • Healthcare
  • Post-Secondary Education
  • Industrial

Richard Truscott

VICE-President

Richard is a highly regarded veteran of Alberta politics with over 30 years of experience in public policy and advocacy, government relations, crisis and strategic communications, public relations, and issues management. He brings a unique set of skills and experience to help our clients achieve their public affairs objectives in Western Canada.

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Experience:

  • Public Policy & Advocacy
  • Government
    Relations
  • Crisis & Strategic Communications
  • Public Relations
  • Issues Management

Sacha
Effendi

Office Manager

 Sacha brings in corporate experience from her 8 year career in the legal industry along with an educational background in Linguistics where she obtained a Bachelor of Arts degree from Lancaster University in the United Kingdom.

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Darin
Banadyga

Senior Strategy Advisor

Darin has diligently worked to improve quality of life for the people of Saskatchewan  for his entire career.  He brings more than thirty years of experience in the education and provincial government sectors as a school administrator, chief of staff and senior level civil servant.

He has highly developed expertise in stakeholder relations, public sector governance and public policy development and implementation.   

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Experience:

  • Sport, Recreation and Tourism
  • Arts, Culture and Creative Industry
  • Provincial Government
  • Municipal Government
  • Gaming and Lottery
  • Public Policy
  • Non-Profit Sector

Theo
Bryson

Senior Strategy Advisor

Theo has served in a variety of roles within the Saskatchewan government including the Ministry of Agriculture and the Ministry of Environment. He has experience in stakeholder relations, regulatory management, issues management and communications.

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Experience:

  • Agriculture & Agri-food
  • Natural Resources
  • Municipal Affairs
  • Health Care
  • High Performing Organizations

Jim
Dinning

Senior Counsel

Mr. Dinning is currently on a leave of absence.

Richard
Feehan

Senior Strategy Advisor

Richard Feehan joins Prairie Sky after 40 years of experience in elected office, social work, community leadership, private business and academia in Alberta.

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Experience:

  • Provincial & Municipal Government Engagement
  • Indigenous Relations
  • Community Relations
  • Public Policy & Advocacy
  • Issues Management

Rick
Fraser

Senior Strategy Advisor

Rick has had a distinguished career in health care, public safety, elected office and as a community volunteer and leader over the past 20 years. Based in Alberta, Rick serves clients in AB and SK in the areas of health, public safety, education and social services.

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Experience:

  • Government Relations
  • Public Policy
  • Health Care
  • Education
  • Non-Profit Sector

Brian Gilbertson

Senior Strategy Advisor

Brian brings with him senior government relations, stakeholder engagement, issues management and communications experience through his 20 years of government, post secondary and private sector service. He has also served on various boards and committees.

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Experience:

  • Agriculture and Agri-Food
  • Environment/Climate/ Sustainability
  • Energy
  • Innovation, Science and Technology
  • Transportation
  • Mergers and Acquisitions
  • Issues Management
  • Stakeholder Relations

Dania
Hussain

Associate

Dania is a recent graduate of the University of Calgary, completing a Bachelor of Arts in Political Science with Distinction. Throughout her studies, Dania gained experience working in varying roles including the 2021 Calgary municipal election, the 2019 University of Calgary Students’ Union general election, and the University of Calgary’s 76th Student Legislative Council.

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Whitney
Issik

Senior Strategy Advisor

Whitney joins Prairie Sky after serving as an MLA and Cabinet Minister in Alberta. She has thirty five years of business experience including as an entrepreneur. She has a strong record of successful advocacy through relationship building and thoughtful action.

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Experience:

  • Government
  • Environment/Climate/ Sustainability
  • Energy-Oil & Gas/Wind & Hydro
  • Telecommunications
  • Project Coordination
  • Public Policy-Federal & Provincial
  • Arts, Culture, Sports
  • Women’s Advocacy
  • Land Use Policy

Tom
Lukiwski

Senior Strategy Advisor

Tom brings over 17 years of Federal Government experience to the Prairie Sky Team. He has gained extensive knowledge of all government departments and how they operate and has served in a number of strategy, marketing and business development capacities in Regina.

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Experience:

  • Federal Government
  • Provincial Government
  • Business Development
  • Communications & Public Speaking

Tracey
Maconachie

Senior Strategy Advisor

With over three decades of experience in private industry, non-profit, and public service, Tracey is a skilled relationship builder. She has an extensive track record of successfully developed partnerships with businesses, government, community leaders, and non-profit organizations. Tracey’s leadership roles, including most recently serving as Deputy Minister in the Manitoba government and as President of the Bioscience Association Manitoba, resulted in significant and positive outcomes for all partners. Her ability to drive collaboration and achieve results makes her an asset to any endeavor.

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Experience:

  • Innovation, Science and Technology
  • Healthcare
  • Clean Technology
  • Bioscience and Medical Devices
  • Stakeholder Relations
  • Post Secondary Sector
  • Non-Profit Sector

Colleen
Potter

Senior Strategy Advisor

Colleen Potter is a public affairs leader, with extensive expertise in building relationships and influencing diverse groups of people. She has a passion for helping clients understand what matters and why, thanks to her 20 years of experience in industry, non-profit, and political environments. Her specialty is bridging the gap between strategic planning and tactical execution.

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Experience:

  • Arts and Culture
  • Energy
  • Non-Profit
  • Public Policy & Advocacy Campaigns
  • Technology & Innovation

Bronte
Prosser

Strategy Advisor

Bronte brings a range of experience in strategic communications, government relations, and public relations. She enjoys working to create meaningful impact for clients through building partnerships between industry, Indigenous communities, and government.

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Experience:

  • Environment
  • Municipal Affairs
  • Indigenous Affairs
  • Crisis Communications
  • Public Relations
  • Energy

Mat
Steppan

Senior Strategy Advisor

Born and raised in Fort McMurray, Mat Steppan has more than 20 years of experience in government, post-secondary and the non-profit sector. Over his career, Mat has established a successful record of building positive relationships with elected representatives, government officials, and their staff on both sides of the government relations table and across the political spectrum. 

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Experience:

  • Energy
  • Government
  • Non-Profit
  • Informing Provincial Policy & Budget

Ben
Thibault

Senior Strategy Advisor

Ben brings his expertise in renewable energy and environment, energy, climate and electricity policy to provide strategic policy analysis and insights, government relations, and market intelligence advice to renewable energy and cleantech clients across Canada, the US and overseas.

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Experience:

  • Renewable Energy
  • Power and Utilities
  • Clean Technology
  • Carbon Markets
  • Environment and Climate Policy

Giving Back:

We leverage our many years of board experience and work in the not-for-profit sector to provide pro bono service and financial support to community and charitable groups. Organizations our team has sponsored or volunteered with include local food banks in major cities across Western Canada, the Canadian Mental Health Association, and the Canadian Little League Baseball Championships.

We value the vital role non-profits play in communities and our goal is to help them strengthen their effectiveness and expand their impact.

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